“groovy mother” :: Filed under 'imamac'

Apple webpage ad making creative use of the page layout.

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Filed under : advertising : apple : i'm a mac

The Mac & PC on British TV are played by ace comedy double-act Mitchell & Webb. Genius!

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Filed under : advertising : apple : consume! : i'm a mac : mitchell and webb : tv : uk

That feeling you get from the “I’m a Mac” adverts that you like the PC more than the Mac? That’s what Apple want you to feel.

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Filed under : advertising : apple : i'm a mac

“groovy mother...”